Where the spirit of the ocean meets rugged style and uncompromising performance. Born from a passion for surf culture and coastal living, we craft apparel that moves seamlessly from beach to street, delivering comfort, durability, and effortless style for the modern man.
Our Story
Founded in the surf-rich waters of Australia, Beach Men Wear emerged from a simple idea: to create high-quality men’s apparel that stands up to the demands of active coastal lifestyles while maintaining sharp, contemporary style. What began as a small collection of boardshorts and tees has grown into a complete range of performance wear and casual essentials, all designed with the same commitment to quality and functionality.
Our Mission
To equip the modern adventurer with apparel that performs as hard as they do, whether they’re catching waves, exploring coastlines, or simply enjoying the laid-back coastal lifestyle.
What Sets Us Apart
Performance Meets Style: Our collections bridge the gap between technical surfwear and everyday fashion. From premium wetsuits that enhance your time in the water to stylish hoodies perfect for post-surf relaxation, every piece is designed with both function and fashion in mind.
Built for Active Lifestyles: We understand the needs of watermen and outdoor enthusiasts. That’s why our apparel features quick-drying fabrics, reinforced stitching, and thoughtful design elements that stand up to salt, sun, and adventure.
Global Reach, Local Soul: While we ship worldwide (excluding some remote areas), we maintain our Australian surf culture roots in every design. Our products reflect the rugged beauty and laid-back sophistication of coastal living.
Our Collections
Explore our carefully curated ranges:
- Performance Wetsuits: Steamers, springsuits, and accessories designed for surfers who demand warmth and flexibility
- Coastal Apparel: From boardshorts to jackets, perfect for beach days and beyond
- Travel & Equipment: Functional bags, surfboard covers, and accessories for the mobile adventurer
- Everyday Essentials: Premium tees, hoodies, and pants that work as hard as you do
Our Promise
At Beach Men Wear, we stand behind every product we create. We’re committed to:
- Using high-quality materials that endure
- Offering competitive pricing without compromising on quality
- Providing exceptional customer service from our base in East Geelong
- Continuously innovating to meet the needs of active men worldwide
Join the Beach Men Wear community today and experience apparel designed for those who live where the land meets the sea. Whether you’re an avid surfer, coastal explorer, or simply appreciate rugged, comfortable style, we’ve got you covered.
Have questions? Our team is always here to help at [email protected].